When people think of becoming a designer, they usually think of print graphics, industrial, digital, environmental, interior, software, etc., but design encompasses a lot more territory than that and has many subsets. This is an interview with Dublin-based designer Annie Atkins who specializes in creating authentic-looking props and graphics for such films as Wes Anderson’s The Grand Budapest Hotel. Here, Atkins talks about her craft and the importance of paying attention to seemingly insignificant details.
Many companies pick brand names for reasons that only they understand. Some names just feel good on the tongue or will look strong on packaging. OXO, for instance, was named by kitchen tool founder Sam Farber, because it was easy to pronounce in any language, spelled the same in any direction – forward, backward and upside down, and fit on any size packaging. This quiz challenges you to match the brand name with the clues below, and then identify the original source for the names.
- Founder’s daughter
- African animal
- Store hours
- Danish king
- Founder’s name
- Buddhist goddess
- Danish word
- Digestive enzyme
- Writing tool
- Moby Dick character
- Communications product.
- German car
- A product perfected on its final try
- Character in Gulliver’s Travels
- Japanese word for danger.
- Roman god of fire
Pantone, the authority on all things color, has announced that Ultra Violet – aka, Pantone 18-3838 — will be the Color of 2018. Pantone didn’t come up with this pronouncement arbitrarily, although it would seem that funereal black or pukey orange would be more fitting to the times. Pantone color gurus, however, are more philosophical and optimistic – and less snide. The Institute describes Ultra Violet as associated with “mindfulness practices, which offer a higher ground to those seeking refuge from today’s over-stimulated world.” Pantone vice president Laurie Pressman says, “Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design, it’s truly a reflection of what’s needed in the world today.” Considered in that light, I would nominate “Pussy Hat Pink” or Fire Rescue Red” instead.
Print fans, philatelists, and astronomy lovers are in for a treat this summer, thanks to the U.S. Postal Service. To commemorate the first total eclipse of the sun to be visible across a swath of the mainland U.S. since 1918, the USPS is releasing a first-of-its-kind stamp that changes appearance when you touch it. Printed using thermographic ink, the photo of the sun responds to the heat of a finger, turning the solar disk into a black moon with only the corona of the sun glowing around it. Pretty cool, huh!
To make this stamp even more fun, the USPS is hosting the first-day-of-issue ceremony at precisely 1:30 p.m. on June 20 at the University of Wyoming Rotunda Gallery in Laramie. As if heralding the summer solstice, the sun is then slated to shine directly down through the solar tube in the Rotunda ceiling casting a single beam of sunlight onto the silver dollar embedded into the Rotunda floor, setting it aglow.
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In the early 1980’s, psychologist William Cain conducted a study with students at Yale University to see if they could identify 80 common products just by their scent. Here are the top 20 recognizable odors. See if you can arrange them according to immediately recognizable to least. (See answers at end of article.)
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