Film

The Many Sad Fates of Mr. Toledano

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How do you design a film poster that suggests how humans come to inhabit a different body over time? This is the subject of a new documentary called “The Many Sad Fates of Mr. Toledano,” which premieres at the Tribeca Film Festival this week. The film was produced by filmmaker Joshua Seftel who has produced and directed several award-winning documentaries for television, radio and theater release. “The Many Sad Fates of Mr. Toledano” is about famed photographer Phillip Toledano’s effort to envision the ways his life would change over the next 40 years. The project is a continuation of an exploration of aging that Toledano presented in a photo journal on his father’s final years. Called “Days With My Father,” the journal visually tried to reconcile the active, handsome man his father once was with the decrepit old man plagued by severe memory loss. In this film Toledano “fast-forwarded” himself through theatrical makeup to picture how he would be at various stages of his life.

The discussion of an appropriate poster design for “The Many Sad Fates of Mr.Toledano” began between Seftel and Kit Hinrichs while they were on a long flight to Saudi Arabia. When Kit returned to the States, he developed several poster options, three of which are shown here. The top one was the final choice. The one at bottom left simply shows Toledano’s face. At bottom right, the collage of rectangular pieces shows abrupt facial changes, whereas the top image, with the thinly sliced horizontal strips, seem to vibrate Toledano’s facial features, suggesting a gradual, constant change.
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Poster

Nordic Surfers Poster

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This poster was created by Spanish artist Xabier Ziriklain for Nordic Surfers Mag (NSM). The publication targets those who prefer “to surf the wild and raw north where the sea is rough and you need a thick wetsuit to survive in the arctic climate,,” according to the online plug for Nordic Surf’s film festival In Sweden. NSM’s slogan is “No palm trees.” Surfing in frigid Scandinavian waters while dodging glacial icebergs is a sport that involves a different kind of endurance than riding the waves in balmy Hawaii. Just getting in the water takes steely courage. Ziriklain, a mechanical engineer turned artist, is a cold water surfer himself. His collage of a fish wearing a shark fin (or is it a surfboard?) on its back is delightful – a little fish living out the larger-than-life fantasy of swimming with the sharks.

Posters

AIGA Get Out the Vote Posters

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The first Tuesday in November is election day in America, and tomorrow citizens are supposed to go to the polls to exercise their Constitutional right to vote. If turnout in past midterm elections is a guide, less than 40% of the voting age population will claim that privilege. Shame!

For the past few Presidential elections, the AIGA has hosted a Get Out The Vote poster campaign as a public call to action. Since the AIGA doesn’t create posters for midterm elections, we thought we’d revive some posters designed for the 2012 election. (The one above was done by Kit.)

Claim your future, vote.

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Posters

AIGA Celebrates 100th Anniversary

The American Institute of Graphic Arts, better known as AIGA, is celebrating its 100th anniversary this year. That’s a remarkable milestone when you consider that graphic design didn’t really exist as a profession until the 20th century. Before that, printers and commercial artists handled such tasks. Interestingly, graphic design owes its rise in part to the First World War, which started in 1914 and set off a scramble for army recruitment and war bond posters. This accelerated the production of posters (and demand for graphic artists) as governments sought to rally citizens to support the war effort. The First World War also happened to coincide with the widespread adoption of offset lithographic printing, which enabled mass production of affordable pulp novels, magazines, packaging and other paper-based media.The graphic arts industry was suddenly born. Today there are more than two million graphic artists and designers in the U.S. alone.

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Posters

Maribor Theatre Festival in Slovenia

The Maribor Theatre Festival is the oldest and most prominent theatre festival in Slovenia. In recent years, it has evolved into an international event with symposia, and foreign guests, producers and performances. The festival has been the scene of exciting arguments, thought-provoking insights, unexpected reversals, and controversy. If the bold graphic identity designed by Nenad Cizl for the 48th Maribor Festival is any indication, attendees can anticipate works of equal originality and drama. Cizl explains that the visual theme for his art is intended “to address the attitude of Slovene politicians toward culture.”

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