For the past century, the Good Housekeeping magazine Seal of Approval has been a hallmark of reliability for household goods. Run through a battery of performance tests by the Good Housekeeping Research Institute, each endorsed product has been backed by the magazine’s two-year limited warranty. Good Housekeeping’s oval-shaped Seal, which has gone through nine design updates since it first appeared in 1909, has been coveted by product manufacturers and proudly displayed on packaging. Now the magazine has rolled a Good Housekeeping Green Seal of Approval, based on metrics that evaluate a product’s composition, manufacturing, packaging and other attributes from an environmental standpoint.

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