Motion Graphics

Inspiring New Zealanders to Read

A national not-for-profit organization, the New Zealand Book Council promotes reading in general, but with a particular emphasis on New Zealand writing and writers – “our own artists, stories, and point of view.” In this video, the Council brings the printed page to life by turning the paper itself into stop action animation art to move the story forward. For the video, it chose one of the nation’s most celebrated books, Going West, by New Zealand literary giant Maurice Gee. The book, published in 1992, describes a steam train journey across the country, and the title was adopted as the name of the Auckland region’s first writers’ festival in 1996. The Going West festival now draws over 350 writers and performers to Waitakere City for the annual literary event. We couldn’t find anything on the Internet about the creative team behind this video. If anyone knows, please share it with us in the Comments box.