Corbis doesn’t lack for products. With more than 100 million rights-managed photographs and illustrations and royalty-free images, Corbis continually faces the challenge of communicating the depth, breadth, diversity and quality of its vast collection and getting designers, art directors, publishers, editors and filmmakers to think of Corbis as their one-stop source for all stock image needs every single day.
That design brief quickly suggested to Studio Hinrichs the idea of creating a day-at-a-time calendar, featuring an event that happened that specific day in history and an image that tied the story together. This approach would allow Corbis to showcase the range of its many collections – celebrities, sports, fine art, science, architecture, cultural, outer space, historical, etc. –and give recipients a fascinating factoid for the day. What’s more, it addressed Corbis’ desire to make this program accessible across multiple platforms and to provide something that would be appreciated by everyone from top-level newspaper editors to wannabe designers still in school.