Typography

2014 “365” Typography Calendar Now Available

When you think of it, words get in the way of appreciating typography. You find yourself reading what’s said and paying scant attention to the characters from which the words are composed. In fact, idiosyncratic typefaces can be distracting and irritating if you are trying to read long passages. Type should affect the reader on a subliminal level, adding to the reader’s enjoyment, not stressing the eyes or competing for the reader’s attention. But as graphic forms, typefaces can be beautiful, elegant, whimsical, futuristic, historic, geometric, sculptural, and even funny, if you count Comic Sans. Used as a design element, quirky fonts can add a lot of spice to a page.

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Illustration

UCLA Extension’s Masters of Design

The covers of most university catalogs typically show photos of the campus or students lounging around the quad, or just present a plain typographic title. The covers for the University of California Los Angeles (UCLA) Extension catalog are an exception to the norm. Since 1990, they have featured the works of several of the world’s best-known graphic designers, beginning with Paul Rand.

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