Publishing

The Curse of “The Great Omar”

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The luxurious but cursed Great Omar version of the “Rubáiyát of Omar Khayyám.”

There once was a time when bookbinding was a craft and an art form, not a mechanized process at the end of a press run. This tale of such bookbinding is fraught with the unrelenting pursuit of perfection, passion, tragedy, perseverance, and plain old rotten luck.

Our story begins in 1901 with the renowned British bookbinders Sangorski and Sutcliffe, who resurrected the Medieval art of binding books with intricately inlaid multicolored leather set with real gold, jewels, and gems. As fortune would have it, their services were sought out by Sotheran’s Bookshop in London, who asked them to create opulent binding for the “Rubaiyat of Omar Khayyam,” which soon became known as “The Great Omar.” The only instructions from Sotheran’s manager were that “it has to be the greatest example of bookbinding in the world…. put what you like into the binding, charge what you like for it, the greater the price, the more I shall be pleased; provided only that it is understood that what you do and what you charge will be justified by the result.” Read More »

Virtual Augmented Reality

Video Mapping Entertainment on a Plate

No longer just a mind-boggling novelty trick shown large-scale on building facades, 3-D projection mapping technology is being integrated into everything from live concerts, advertising, gaming, theater performances, product launches, and fashion shows. Now it has gone mini and personal, performing to an audience of one.

In Belgium, animation artists, Filip Sterckx and Antoon Verbeeck, from Skullmapping, have given new meaning to the term “dinner theatre” by putting the entertainment on the plate itself. Like a scene right out of the Disney film, “Ratatoille,” the well-known Le Petit Chef in Belgium amused diners by having a little chef personally prepare their meal right before their eyes. This example of spectacular precision videomapping isn’t just dazzling audiences with its new “gee whiz” technology, but has taken projection mapping to a new level by treating it as a tool to tell a story.
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