Today we can find anything we want on the Internet. What today’s readers want is a point of view — one that inspires and informs them on ideas, issues and examples of fine design. @Issue serves up an edited point of view to our readership.
Using design and design thinking—from architecture, signage, interaction and product design, to visual communication in general — @Issue delivers a visual message of inspiration and information to our readers on a weekly basis. We examine design from a business point of view but filter those ideas through a design lens. We provide useful information on how companies can make design an integral part of their overall business strategy.
Founded in 1995, @Issue: Journal of Business and Design is dedicated to communicating how quality design contributes to business success. In 2009, @Issue began life online where it continues to explore topics at the intersection of business and design.
@Issue offers readers — and the advertisers who want to reach those readers — a uniquely crafted experience. Sharp and knowledgeable editorial insight is supplemented with interactive and engaging sections pulled from the @Issue archives, including Quizzes and Interviews.
The @Issue site is designed by the award-winning Studio Hinrichs based in San Francisco, edited by Delphine Hirasuna, the principal of Hirasuna Editorial in San Francisco. and published by D’NA Company.
Who is Behind @Issue
Editor & Co-Founder
Delphine Hirasuna is the principal of Hirasuna Editorial, founded in 1985 to provide editorial supervision and copywriting services to corporations, graphic design firms and advertising agencies throughout the U.S. She has edited @Issue since it was founded in 1995. Her projects have won dozens of national and international awards. She also has written several books on design and other subjects and articles for most of the major U.S. design magazines. Her book, The Art of Gaman, on the arts and crafts of the Japanese American internment camps during World War II, is currently a traveling exhibition, with Delphine as curator and organizer. It has been shown in eight U.S. museums, including the Smithsonian American Art Museum Renwick Gallery and, under the auspices of NHK Broadcasting, toured museums in Japan. To date, the exhibition has been seen by a half million people.
Prior to starting her own business, Delphine served as corporate communications manager at Potlatch Corporation, and held the same position for ten years at Transamerica Corporation and its subsidiary, Transamerica Airlines. She started her career in financial public relations and journalism, working for Ruder & Finn, the San Francisco Chronicle Features and the Lodi News-Sentinel. In 2002, she was named a laureate of the San Francisco Public Library.
Designer & Co-Founder
Kit Hinrichs founded Studio Hinrichs in 2009, following 23 years as a partner of the international design firm, Pentagram. Over the last 35 years, Kit has been an influential force in graphic design. Included among the hundreds of projects that he has design directed are identity programs for the California Academy of Sciences. Sony Metreon Entertainment Complex, United Airlines’ Hemispheres magazine, and Design Within Reach and countless retail catalog, editorial, corporate identity, packaging, exhibition, and promotional campaign programs.
Kit has taught at the School of Visual Arts in New York, the California College of the Arts, and the Academy of Art in San Francisco. His work is include in the permanent collection of the Museum of Modern Art and the Smithsonian Institution’s Cooper-Hewitt Museum of Design. Kit is also the co-author of several books and a much sought-after guest speaker on design. An avid collector of Stars & Stripes memorabilia, his collection of over 3,000 objects has been exhibited nationwide, and presented in his book Long May She Wave.
Kit is an AIGA medalist and a member of the Alliance Graphique Internationale.