Pop Culture

Forceful Self-Promotion

H-57 Creative Station, a multimedia design agency in Milan, Italy, created this clever self-promotion campaign making the faces of Star Wars characters completely out of type. The typographer is Matteo Civaschi, who also creative directed the campaign with Gianmarco Milesi.

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Susainability

If You Could Ride on a Plant

YeZ, this is just a concept car, but consider the possibilities. Developed by Shanghai Automotive Industry Corporation (SAIC) in partnership with General Motors and Volkswagen, YeZ, which means “leaf” in Mandarin, not only absorbs carbon dioxide and water molecules from the atmosphere, it exhales oxygen. Through solar panels on its roof and wind turbines in its wheels, YeZ generates energy that it stores in its lithium ion batteries. YeZ is like a mechanized photosynthesis process. It is still a concept and only seats two, and no one has said how fast it can go, but consider the possibilities.

Humor

Photoshop Fantasy

“I have PSD (Photoshop Dexterity),” created by Hyperakt, a design firm in New York City, is what designers daydream about when imagining their ideal world. With a touch of a finger, they can change their clothes color, erase their hangover pallor, groom themselves and beautify their surroundings. Yes, if only we could Photoshop our life! Maybe Adobe can work on it.

Typography

Typecast as a Designer

Typography has always figured prominently in the work of American conceptual artist Barbara Kruger, never more so than in this installation at the temporary Stedelijk in the Stedelijk Museum in Amsterdam. Kruger’s work is part of the series of “Taking Place” exhibitions, hosted by the museum to allow contemporary artists to express themselves in innovative and experimental ways in the unfinished space of the Stedelijk.

For her art installation, Kruger chose the museum’s largest gallery, the Hall of Honor, and wrapped the floor and walls with text printed at a monumental scale. The aphorisms set forth are emotion-charged, powerful and in-your-face unavoidable.

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Animation

The Art of Online Presentation

In-person portfolio showings used to be the way that illustrators and photographers got their work in front of designers and art directors. No longer. Now design firms only want to view portfolios online. Often illustrators and photographers don’t even know if their work is being viewed. It’s a case of “don’t call us; we’ll call you.” But some illustrators are finding a way to draw attention to their work by creating online presentations that entertain and amuse. This one by Elwood H. Smith communicates his style and humor and makes designers look forward to seeing more.