Humor

Would You Vote for This Typeface?

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A few days ago Meta Design/Font Shop founder Erik Spiekermann expressed his displeasure in a tweet: “Cannot stand that Trump uses my #FFMeta @ FontShop: (only in the background, but still) he only deserves Arial.”
That led Roger Black to tweet: “Trump does not deserve Arial.” Others chimed in that wingdings and dingbats were more appropriate for The Donald. From the incensed outcry of type lovers, one would think that Spiekermann had been violated or defamed by Trump. Type-loving tweeters had very specific views on what kind of personality deserved to use a humanistic sans-serif font that conveyed a calm, reasonable presence, and it wasn’t the bombastic candidate. For the sake of truth-in-typography, we suggest a more suitable option for Trump – Comic Sans.
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Books We Like

Louise Fili’s Typographic Love Letter to Paris

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Over the past four decades, New York-based designer Louise Fili has returned often to Paris, camera in hand, to document the signage of the Parisian streetscape. Graphique de La Rue is what Fili calls her “typographic love letter to Paris.” From the classic neon that illuminates bistros and cafes to the dramatic facades of the Moulin Rouge and the Folies Bergere to Hector Guimard’s legendary art nouveau metro entrances, Fili shows us the sensuous elegance and dazzling beauty of Paris street signs. This book is a sequel to her Graficadella Strada: The Signs of Italy, which is equally sumptuous.
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Quiz

Typophiliac Issues New 2016 Calendar

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For the 14th consecutive year, typophiliac Kit Hinrichs has indulged his fascination and love of beautifully designed type by creating a typography calendar, featuring fonts that have caught his fancy. As before, he has overlaid all the faces featured in the year’s calendar to create the “365” name. Kit is convinced that other typophiliacs are so keenly aware of typefaces that they can spot the fonts in the 2016 “365” name on sight.

For better or worse, here’s the quiz. Match the typefaces called out in the circles with the names above. To find out if you are right or if you just want to skip this exercise, see the answers after the jump. If you want to learn more about each typeface, buy the 2016 calendar and read the descriptive blurbs about each face.
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Typography

Nike Bats a Home Run

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The beauty of Old World craftsmanship is expressed in this Home Run King bat trophy commissioned by Nike. Featuring the exquisite lettering and design of Salt Lake City-based Kevin Cantrell and New York-based Juan Carlos Pagan, the trophy is designed with a typographic treatment that circles the entire circumference of the bat. Richmond, Virginia-based firm, Big Secret, handled production, engineering the artwork to be laser-etched around the bat’s circumference in a seamless finish.
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Typography

Target Food for Thought

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Columbus, Ohio-based Danielle Evans, who goes by the firm name Marmalade Bleue, pursues a quirky design genre – food typography. She uses food ingredients to create very ephemeral letterforms, such as in a “Food for Thought” video for Target stores.

On her Marmalade Bleue blog, Evans explains how her approach differs from others who have used food ingredients as a writing medium. “Food type had been used sparingly as one-offs in the past, all of which utilized the materials incidentally without applying a typographer’s touch,” she says. “The novelty of food as lettering trumped the presentation and legibility of the forms. I chose to apply my background in illustration, sculpting, and painting to create letterforms with dimension, play of light and edges, and happenstance flourishes with personality.”

Describing her methodology, Evans adds, “Rarely do I use typefaces or fonts to influence my work, instead I rely on the materials to dictate the best course. I’ve chosen a symbiotic relationship with my materials, suggesting rather than forcing their direction. Lettering allows for incidental flourishes and ligatures associated with calligraphy, the true nature of my work.” Intriguing and beautiful.
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