When it comes to brand mascots, birds seem to soar above all the rest of the creatures in the animal kingdom. It may be because bird species are so distinctively different, not just in how they look and sound, but in temperament and personality traits. Some are peace-loving; others aggressive. Some are sweet and melodious; others playful and loud. Birds also are closely identified with specific regions of the world. No matter what your brand attributes are, there is probably a bird species that is right for you. Which brings us to our quiz. Guess which brands these birds represent.
Drink plenty of water and get lots of exercise is the message behind this video by Contrex, a metabolism-boosting French mineral water owned by Nestle. Made by Paris-based agency Marcel, the Contrex ad posted on YouTube and Facebook features a row of hot pink stationary bikes connected to power a 3D projection map. A number of attractive young women step out of the crowd and hop on the bikes. Their peddling is what sets the neon-lit male stripper in motion. Finally, he takes it all off, except for a sign reading “Congratulations! You’ve just burned 2,000 calories.” The tagline says “Slimming down shouldn’t have to be boring.”