Photography

Corbis All Day, Every Day

By Delphine Hirasuna | February 2, 2011September 4, 2014

Corbis doesn’t lack for products. With more than 100 million rights-managed photographs and illustrations and royalty-free images, Corbis continually faces the challenge of communicating the depth, breadth, diversity and quality of its vast collection and getting designers, art directors, publishers, editors and filmmakers to think of Corbis as their one-stop source for all stock image needs every single day.

That design brief quickly suggested to Studio Hinrichs the idea of creating a day-at-a-time calendar, featuring an event that happened that specific day in history and an image that tied the story together. This approach would allow Corbis to showcase the range of its many collections – celebrities, sports, fine art, science, architecture, cultural, outer space, historical, etc. –and give recipients a fascinating factoid for the day. What’s more, it addressed Corbis’ desire to make this program accessible across multiple platforms and to provide something that would be appreciated by everyone from top-level newspaper editors to wannabe designers still in school.

Posters

Proposed 2012 Olympic Transport Posters

By Delphine Hirasuna | October 27, 2009September 4, 2014

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Graphic, minimalist and understandable in any language, this set of posters for the 2012 Olympics in London was designed by University of College Falmouth graduate, Alan Clarke. The design proposals were actually meant to brand the Transport of London, with text on each poster identifying which underground station links to each Olympics event. “My thinking behind these posters was to convey the movement and energy of the games in a simple abstract way,” Clarke explains. Clarke’s images are evocative of the visuals created by the legendary German designer Otl Aicher for the 1972 Munich Olympics. Clarke, who now works as a designer at Gendall in Falmouth, was a D&AD Best New Blood Winner for 2009.

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Advertising

Bombay Store Posters

By Delphine Hirasuna | June 5, 2009September 4, 2014

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To celebrate its 100th anniversary this year, the Bombay Store in India issued a series of ornately rich and colorful posters that incorporate a motif of patterns made from its vast assortment of products. Designed by Ashok Karkala and Vishu Nagula of Joshbro Communications in Mumbai, the posters blend the elegant sensuality of paintings by Art Nouveau artist Gustav Klimt and the psychedelic spontaneity of 1960s posters by graphic designer Tadanori Yokoo. The Bombay Store poster illustrations were done by Murali Alle and Ravindra Joshi, and the photography by Nilesh Patankar.

Posters

Art Center’s Instrument of Creativity

By Delphine Hirasuna | May 14, 2009September 4, 2014

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For Art Center College of Design in Pasadena, the humble pencil holds special significance as an instrument of creativity. Traditionally, it has been the way that designers first give visual expression to raw ideas surfacing from their subconscious. The erasable-leaded pencil gives artists and inventors permission to test concepts, doodle and sketch without committing anything to the permanence of ink.

For decades, Art Center has used the pencil as a symbol for creativity and artistic endeavors. Each year it recognizes the outstanding achievement of alumni with Gold and Silver Pencil Awards. For its donor wall, it has made a display of oversized pencils etched with the names of donors to the College. This year when Art Center launched its fund-raising effort, it asked one of its most illustrious alumni, Michael Schwab (Advertising, class of 1975), to create a poster for the campaign. Although Schwab’s strong graphic illustrations have become the brand identity for countless companies and for the Golden Gate National Parks, he admits that being asked to create something for his alma mater was both a “proud moment…and daunting assignment.”