Environmental Graphics

Kome: The Art of Rice

By Delphine Hirasuna | March 25, 2014September 4, 2014

The exhibition poster features the ancient Chinese character for kome.

A fascinating exhibit is currently on display at 21_21 Design Sight in Midtown Tokyo. Created by renowned Japanese designer Taku Satoh and anthropologist Shinichi Takemura, “Kome: The Art of Rice” presents 35 design pieces by leading Japanese artists and experts in rice cultivation. What makes this show so intriguing is that a food staple as humble as a grain of rice (or “kome” as the Japanese call it) could be shown with such aesthetic sensitivity and with such a thoughtful exploration of the role that rice played in the historical, cultural and spiritual traditions of Japan.

Motion Graphics

Moleskine Introduces Color

By Delphine Hirasuna | February 22, 2013September 4, 2014

For decades, Moleskine has been renowned for its little black notebook that artists, designers, and writers carry with them everywhere to capture their first inklings of brilliant ideas. Other brands offer notebooks too, but only Moleskine, in iconic black with its external elastic band and ribbon bookmark, signals that you are an authentic and serious creative type. So, Moleskine’s announcement that it is releasing its notebooks and planners in four bright colors, in addition to black, is newsworthy. Insecure creatives may be reluctant to buy a color other than black.

Packaging

One in Four Million Bottle Design

By Delphine Hirasuna | December 10, 2012September 4, 2014

As renowned for its creative branding as it is for its premium vodka, Absolut continually tops itself with fantastic new visual expressions. In this case, the Swedish vodka-maker, owned by French company, Pernod Ricard, teamed with Swedish ad agency, Family Business, to give new meaning to the term “limited edition.” The idea was not just to make each Absolut bottle seem unique, but to actually be unique. To do that, Absolut had to reconfigure its bottling production line to recreate artwork with splash guns, 38 colors, and 51 patterns. A complex computerized algorithms program orchestrated these elements in a randomized fashion so that no two bottles were decorated alike. In fact, Absolut estimates that it would take 94 quintrillion bottles before two identical designs resulted. The company is not producing that many, but it did individually number each of the four million bottles in its limited edition line, which it appropriately named “Absolut Unique.”

Architecture

Art Meets Architecture

By Delphine Hirasuna | December 20, 2011September 4, 2014

Typically, the observation platforms of landmark buildings are designed to offer breathtaking views of the city, not vice versa. At the ARoS Museum of Modern Art in Aarhus, Denmark, the recently completed viewing tower on the roof is its own work of art. Designed by renowned Danish/Icelandic artist Olafur Eliasson, the circular glass walkway is a multi-colored halo crowning the brick cubic structure built in 2003 by Aarhus-based Schmidt Hammer Lassen Architects.

Known locally as “Your Rainbow Panorama,” the museum’s walkway invites visitors to see the city through curved colored glass arranged in the color spectrum. Explaining his intent, Eliasson says, “I have created a space which virtually erases the boundaries between inside and outside – where people become a little uncertain as to whether they have stepped into a work or into part of the museum. This uncertainty is important to me, as it encourages people to think and sense beyond the limits within which they are accustomed to moving.”

Design Quizzes

Quiz: MoMA’s Newest Type Acquisitions

By Delphine Hirasuna | May 6, 2011September 4, 2014

This January type fonts earned long overdue recognition as “designed objects” when the renowned Museum of Modern Art in New York City acquired 23 digital typefaces for its Architecture and Design Collection. Except for its acquisition of Helvetica, this is the first time typefaces made it into MoMA’s permanent collection.

This quiz is to see if you can name the 23 faces inducted into the MoMA permanent collection — and three more classic faces we added just to round out the alphabet. To help you along, we included a clue alongside the font letter, and can tell you that the type designers chosen for the MoMA collection are Wim Crouwel, Matthew Carter, Erik Spiekermann, Zuzana Licko, Jeffery Keedy, Erik van Blokland, Just van Rossum, Barry Deck, P. Scott Makela, Jonathan Hoefler, Neville Brody, Jonathan Barnbrook, Tobias Frere-Jones, and Albert-Jan Pool. Good luck! (Answers on next page.)