The covers of most university catalogs typically show photos of the campus or students lounging around the quad, or just present a plain typographic title. The covers for the University of California Los Angeles (UCLA) Extension catalog are an exception to the norm. Since 1990, they have featured the works of several of the world’s best-known graphic designers, beginning with Paul Rand.
More4, a digital television channel in the UK run by British broadcaster Channel 4, has a new brand identity and on-air look. Channel 4’s communications company, 4Creative, teamed with design and motion studio, ManvsMachine, to create a flexible logo that morphs from one triangle of color into another through a series of flips, folds and reveals.
Inspired by the intriguing ever-changing logo, 4Creative saw its possibilities as installation art and collaborated with Jason Bruges Studio and students from Middlesex University to design and build over 400 individual flipper units that would work together as a single mechanical system. The three-dimensional piece was set up in different environmental settings –- an interior staircase, an abandoned fishing boat on Dungeness Beach, a tree trunk in Victoria Park –- and filmed on location. It made for a memorable on-air debut of More4’s new identity. It also is further evidence that logos are not static graphic forms anymore. In the digital age, more and more logos are designed to be interactive, dimensional and animated.
Teachers often write important points on a whiteboard to emphasize things they want students to remember. This is even better.
The Royal Society of Art (RSA) in London has collaborated with illustrator Andrew Park to animate talks given at RSA. This video takes an excerpt from Daniel H. Pink’s lecture on “Drive: The Truth About What Motivates Us” and visually brings Pink’s key points to life. In addition to “Drive,” Pink is the author of “A Whole New Mind: Why Right-Brainers Will Rule the Future” — both recommended reading.
Yes, this video is long (10 minutes), but Pink, as always, has thought-provoking things to say, and Park’s sketches are fun and fascinating to view.